Social e-commerce have a huge impact on the e-commerce industry. Ignoring this opportunity for e-commerce within a captive social audience is a costly mistake. 81% of consumers’ purchasing decisions are influenced by their friends’ social media posts and 71% more likely to make a purchase based on social media referrals according to Forbes & Hubspot respectively.
The online shopping evolution called social commerce lies at the intersection of social, mobile, video, and ecommerce, and it’s the result of a transformation in how people discover, research, and buy products online. Social commerce represents the evolution of consumer shopping behaviour from in-store, to online, to social. Since consumer buying behaviour has evolved, social commerce will increasingly mature in importance as marketers constantly evaluate how to move more consumers into the purchase funnel. Thankfully, we now have a full-on social media with commerce into one single platform, and it is called “Tomlibo”. A platform that is suitable for individuals for social networking as well as for small businesses for branding, awareness and selling.
Tomlibo launched a new app named “Tomlibo” for android users with interactive features of social media and e-commerce together as well as a desktop version and it is getting a phenomenal response from around the world for its simplicity and useful features. They are also beta testing iOS app and will be available to iOS users soon.
“We founded Tomlibo because we wanted to create a trustworthy and inspiring place for users to stay connected and share moments with friends and family in a more secured environment.” Said the founder of Tomlibo; Debanan Pal, while introducing the new platform. “Our goal with this inspiring platform is to connect communities through commerce.” Debanan added. According to another spokesperson of the company, the site is built across a secure platform to ensure user data and privacy protection at all times.
“Social commerce lives at the intersection of three massive consumer forces - e-commerce, social media and smart-phones” said Debanan. “The opportunity for forward thinking brand marketers to capture additional share and deepen consumer engagement through this emerging sales channel is profound.”
In brief, for small businesses Tomlibo is the smartest way to open an online store or a business page, generate customer content through it’s integrated social media platform and drive traffic & increase sales. Individuals can also use this platform for their personal use by creating a personalized personal page to project their personality in their own unique way and create their own network or community. Come and Join the Tomlibo revolution and let us support each other because happiness is found in helping others.
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